Zoom users will start getting ads soon

Especially because of the pandemic, Zoom skyrocketed into its fame. The video-conferencing app is now an essential in every professional’s toolbox, whether they’re still working from home or already returning to the office. Its popularity hinges on two essential factors: it’s free and easy to use. Shifting its focus, Zoom is making its app a tiny bit less free and a lot more profitable by showing ads to free users.

To be clear, Zoom won’t magically implement a payment system for every user. However, if you’re enjoying the app’s benefits free of charge (as a lot of people are), the platform will start to push ads towards you after every call. Ads won’t pop up during an actual meeting. Instead, users will see them in the little browser pop-up once the call ends.

Zoom is still testing the program out. As such, ads will only pop up in select countries. (The company didn’t mention which countries in its official announcement.) Regardless, the new program is a start towards a more profitable system for the company (and, arguably, a more contentious one for its free users).

Currently, the platform’s free tier does not lock users out from a lot of essential features on Zoom. In fact, end-to-end encryption, which used to be a premium feature, is already available for free users. The new ad program will further serve to delineate Zoom’s free tier from its more premium one.

SEE ALSO: How to remove filters in Zoom

The post Zoom users will start getting ads soon appeared first on GadgetMatch.

Zoom users will start getting ads soon Zoom users will start getting ads soon Reviewed by Telenor Editorial on November 02, 2021 Rating: 5

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