YouTube offers Premium lite – a cheaper, ad-free viewing plan

YouTube Premium is currently the service’s premium option today, but that is changing — at least in some parts of Europe. There, avid YouTube users can now take advantage of a cheaper plan that offers ad-free viewing but without additional features.

Dubbed “Premium Lite”, the cheaper plan introduces ad-free viewing of YouTube videos but removes other premium features such as offline viewing and playing in the background. This plan also removes the perks from YouTube Music Premium.

For short, the plan only brings ad-free viewing to the table and not much else. Ad-free viewing is available for all platforms where YouTube is available — mobile apps, desktop, and even TV apps. It is also available for YouTube Kids as well — perfect for parents who let their kids binge-watch child-friendly shows.

For now, only users from some parts of Europe are able to take advantage of the YouTube Premium Lite plan. A statement by Google sent to The Verge confirms that the company is testing the plan in the Nordics (Denmark, Finland, Sweden, Norway) and Benelux (Belgium, The Netherlands, and Luxembourg). Users in those countries can pay for EUR 6.99 per month (approximately USD 8) to avail of the plan.

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Emphasis on the word “testing”, though. It is apparently in experimental phase and the plan might change in the future based on user feedback. However, one can only hope that Google offers a similar plan option in the future, considering the amount of ads on YouTube today.

The post YouTube offers Premium lite – a cheaper, ad-free viewing plan appeared first on GadgetMatch.

YouTube offers Premium lite – a cheaper, ad-free viewing plan YouTube offers Premium lite – a cheaper, ad-free viewing plan Reviewed by Telenor Editorial on August 04, 2021 Rating: 5

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